OUR STORY

For over 25 years, Youngblood has been at the forefront of the clean beauty movement, long before it became a trend. What started as a commitment to creating gentle yet effective products has evolved into a comprehensive collection of high-performance cosmetics that deliver both exceptional results and skin-nurturing benefits.

Model applying YB cream blush stick.
Model applying YB cream blush stick.

BEAUTY WITH BENEFITS

We believe makeup should do more than just look good, it should feel good and be good for your skin. Each Youngblood formula combines potent botanical actives with scientifically-backed ingredients to create high-performing products that are actually good for your skin. Our highly pigmented formulations deliver bold color payoff and luxurious textures without compromising on clean ingredients.

Our products are designed to:

✓ Deliver professional-grade performance and color payoff

✓ Provide skincare benefits with every application

✓ Work seamlessly with your natural beauty

✓ Allow skin to breathe and function normally

WHAT SETS US APART

While other brands might sacrifice performance for clean formulas or vice versa, we refuse to compromise. Our products are meticulously crafted to ensure every application not only enhances your look but also supports your skin's health. Whether you're creating an effortless everyday glow or a bold statement look, Youngblood delivers makeup that makeup artists trust and beauty enthusiasts love.

Youngblood Cosmetics Product Assortment
Youngblood Cosmetics Product Assortment
Clean eye makeup from Youngblood Cosmetics.
Clean eye makeup from Youngblood Cosmetics.

OUR CLEAN PROMISE

At Youngblood, clean beauty isn't just a marketing claim, it's our foundation. We're committed to transparency about what's in our products and, just as importantly, what isn't.

THE NO-NO LIST

Our products are sold globally and meet the highest international safety standards, banning more than 1,400+ harmful ingredients from our formulations, far beyond the mere 7 ingredients restricted by U.S. law. All our ingredients are ethically sourced and comply with the stringent standards set by the EU, UK, USA, Canada, Australia, Central and South America, Middle East, and Asia.

Luxury, high-performance makeup with the non-toxic ingredients you deserve.

LEARN MORE

JOIN THE YB COSMETICS MOVEMENT

Whether you know us as Youngblood Cosmetics or YB Cosmetics on TikTok Shop, we're the same brand with the same commitment to clean beauty that performs. We're revolutionizing the beauty industry for makeup lovers of all ages. Discover why beauty experts, skincare professionals, and makeup enthusiasts alike trust YB to deliver uncompromised performance with clean, skin-loving formulas.

Experience the power of clean beauty, reimagined.