Radiance
November, 2007
Spotlight Beauty Tip
Philip

We asked celebrity makeup artist Philip Luque to give us his take on perfect brow shading. Philip loves the new Brow ARTISTE kits from Youngblood to provide the shades for the brows.

After choosing the kit shade, start with the included angled brush and with the darker of the two shades. Use the lighter shade to outline the outside of the brow. Then fill in the rest of the brow with the darker shade. To soften the brow shading, Philip recommends the comb side of the tool that comes in the brow kit. To finish, apply the brow wax.

Spotlight Beauty Tip

Val

Celebrity makeup artist Valerie Hernadez shares this tip:

When applying eyeshadow, tap the wand to remove excess, so that none of the shadow falls into the eye.

Faces of Youngblood

alysonAlyson Cleary

Have you ever noticed that when you call Youngblood, a real live person answers your call? No buttons to push, no voice menus-just friendly, helpful people. And if you've ever had a question, or needed to make a return, or even discuss a web order, you've probably spoken to this Customer Service Representative, Alyson!

Alyson Cleary has the cosmetics business in her blood-her family founded a very well-known international cosmetics company. She developed a passion for cosmetics early in life, and earned her cosmetologist's license. She went on to hold many corporate positions, from Executive Assistant to Operations Manager, and even Coordinator of Data and Physical Security. But her passion for creativity and cosmetics brought her out of the corporate landscape to Youngblood.

"I love being able to interact with customers about our products and their uses," says Alyson. "Sometimes people need guidance, and I love being able to help!"

A natural-born creative, her hobbies include ceramics and painting-especially murals in kid's nurseries. "I have that nursery mindset right now," Alyson says. "My partner Maral and I hope to adopt within the next two years." She jokes, "we're kind of in training-we even got two dogs (Gigi and Prada) as a sort of trial run!" In the meantime, they enjoy joint activities, such as hosting dinner parties for their friends. We know how nurturing Alyson is, so we hope one day to be invited to one of her dinners-we bet she's the hostess with the mostest!

So next time you call Youngblood for customer service, you can be sure you're in good hands with Alyson!

eMarketing Services
Pauline

It's November already, and the Holidays are upon us! In this issue, we show a few great gift ideas. It's never too early to plan!

Have you noticed that Youngblood's color palettes are very classic? In this issue, celebrity makeup artist Liliana Pennington shows the power and flexibility of our classic color palettes, and how you can go from daytime to evening looks quickly and easily. Plus, we feature Spotlight Beauty Tips from more celebrity makeup artists.

I hope you enjoy this issue of Radiance. As always, please feel free to forward it to your friends and clients.

Sincerely,

Pauline Youngblood Soli

From Day to Night
with Youngblood Mineral Eyeshadows

by Liliana Pennington

In this issue of Radiance, celebrity makeup artist Liliana Pennington focuses on the flexibility of Youngblood Mineral Eyeshadows. Whether you're on the go, at the office, or having an evening on the town, Youngblood's classic color palettes make it easy to transition between daytime and evening looks.


The Fresh Look

For a fresh daytime look, start by choosing either Youngblood Crushed Mineral Eyeshadow or Pressed Mineral Eyeshadow Quads --in a medium tone, and apply using the eye shadow brush. Blend the color, from lower lash line up into the crease. Then take a lighter shade to highlight underneath the brow bone and down to the crease. You can use the same brush to apply both eye shadows; wipe off the excess color with a tissue in between uses. Finish with a flash of Youngblood Mascara in Sable.

Kick it up a notch for evening

By using a Youngblood Eyeliner Pencil and the new eyebrow brush tool (found in Brow ARTISTE), softly blend the pencil onto the lower lash line. Then go along the top lash and the corner of the outer eye, and blend softly up to the crease. Use a back & forth motion with the Youngblood Crease Brush to soften the pencil finish. Finish the evening look with Youngblood Mascara in Black.

The Sultry Daytime Eye

Start with Youngblood Eye / Lip Brush and Youngblood Eyeliner Pencil in Black. By applying the eyeliner color to the brush first it will act as a base color to the lower eyelid. Cover the entire lower lid and up to the crease of the eye with the eyeliner. By using the Crease Brush you can soften the crease of the eye so that the color looks blended and not a harsh line. You can choose from Youngblood Crushed Mineral Eyeshadow in Granite, or Shanghai Nights & Purple Majesty Pressed Mineral Eyeshadow Quads. Apply the Quads' second darkest shade, using the Youngblood Eyeshadow Brush, then pat the eye shadow on top of the eyeliner. Wipe the brush off with a tissue, and soften the crease area of the eyelid. Now choose any medium tone eyeshadow. (Alternatively, you can use your blush color; using your blush can add a nice balance to your look.) Using the Youngblood Crease Brush, blend the eyeshadow, starting in the middle part of the eyelid, working upward to softly fade. Finish with a highlight color underneath the brow bone, fading into the medium eye shadow. Add Youngblood Mascara to complete the look.

Turn up the heat at night!

To take the sultry eye to an evening look, all you need is Youngblood Eyeliner Pencil in Black and darker shades of eye shadow (such as Crushed Mineral Eyeshadow in Raven, or the darker shades of the Pressed Mineral Eyeshadow Quads). Using the eyeliner, rim the inner part of the eye (top and bottom). To give it staying power, apply the darker eye shadows with the eyebrow brush, and place the shadow on top of the liner. "Pop" the lashes with more black mascara.

The New Vintage Quad Shadow

The new hot and very versatile Pressed Mineral Eyeshadow Quad in Vintage is already a favorite for the Fall season. This Quad is great for daytime and even better for a classic evening.

day

For a fresh daytime look, start with the Youngblood Ultimate Concealer and the Concealer Brush for a great eyeshadow base. I always recommend a darker shade, as it will cancel out any darkness your lid may have. Using the Youngblood Eyeshadow Brush, blend both Blush and Syrah eye shadows from the Vintage Quad. Apply from the lower lash line up to the crease of the eye. Wipe the excess shadow from the brush onto a tissue, and blend the crease of the eye (so you get a nice even fade of color). For a natural liner, take the Youngblood Luxurious Angle Brush and slightly damp with water, then take the two darker shadows of the quad and apply on the top lash line. Now apply Youngblood Mascara in Sable. Finish with the new Youngblood Brow ARTISTE to softy shade in your brows.

Classic becomes hot!

For a hot evening look at upcoming Holiday Events, you will find the new Vintage Quad comes in handy.

nightLet's start with Youngblood Eyeliner Pencils (use chestnut for a softer look, or black for a more dramatic finish) and the Eye and Lip Brush. Apply the color of the eyeliner by first using the brush to lift off color from the eyeliner pencil. This way the color of the liner is smooth and blended. Make sure that the color of the liner fades all the way up to the crease. Also apply the liner color to the inside lower lash rim.

Then apply a mixture of Merlot and Bordeaux (from Vintage Quad) with the Eyeshadow Brush, and pat the shadows right on top of the eyeliner pencil color. Now wipe off the brush with a tissue so that you can use the same brush to soften any harsh crease color. Use a smaller brush to apply the shadow to the lower lash line. Now with the Youngblood Crease Brush and the Blush shadow blend into the crease of the eye and fade upward. Again wipe off any additional shadow from the brush and re-blend the shadow (in the crease of the eye) to give a nice transition from one color to another. Now to make the eye pop, use Youngblood Mascara in Black and the Youngblood Luxurious Lip Brush. By using the Travel Lip Brush, take the mascara right off the wand and you have a fabulous liquid eyeliner! Now apply this liner right along the top lash line. Give your lashes some boldness by using the mascara; start at the base of your lashes and shimmy back & forth to the tip of your lash. Add additional coats for more volume if desired.

Now you're ready for the best Holiday events ever! (Just don't forget your Mineral Rice Setting Powder for quick touch-ups!)

Happy Holidays!
Holiday Gift Ideas From Youngblood

Treat yourself to these fabulous collections. Or better yet, drop a hint to the special man in your life--it's never been easier for him to make you deliriously happy, and he'll melt for your radiant beauty!

Luxurious Brush Setbrushes

These butter-soft brushes have a feel unlike any you've ever experienced before.You'll apply just the right amount of makeup, precisely where you need it, and get a natural, flawless look.

Set Includes:

· Luxurious Powder Brush
· Luxurious Blush Brush
· Luxurious Shader Brush
· Luxurious Angle Brush
· Luxurious Definer Brush
· Luxurious Brow/ Lash Brush
· Luxurious Retractable Lip Brush

PLUS our famous Ultimate Foundation Brush FREE!

All in a chic wallet-style travel clutch.Get all the right tools in one elegant, compact package!

Limited Edition Holiday Clutch

clutch

For this luxury collection, we've hand-selected our most glamorous shades. Brush onto your eyes, lips, cheeks, and décolleté for a stunning Holiday radiance!

Slip this chic patent leather clutch into your day purse, and you'll have a complete look, right at your fingertips. Night falls, and you have a sleek evening clutch.

Includes:

· Lunar Dust in Dusk
· Loose Eyeshadow in Cashmere and Moonstone
· Lip Gloss in Embellished
· Luxurious Powder Brush

At a value of over $100, it's the season's perfect accessory!

ARTISTE

artiste bYoungblood Mineral Cosmetics is proud to present ARTISTE, the sleek, refillable palette that transitions your look from day to evening, season after season.

ARTISTE gives you what every woman really wants...options! This palette combines three shades of our popular Pressed Mineral Eyeshadow, three shades of our long-lasting Lip Shine, and two sublime shades of our luminous Pressed Mineral Blush.

ARTISTE features a sleek, custom-designed, silver compact that holds three magnetic removable trays. With individual color pots that can be easily replaced, you can replenish your favorite shade within the compact.

ARTISTE is available in two enticing color combinations, Expressionism and Romanticism. Youngblood will continue to release new ARTISTE shades, so you can use the palette and trays over and over, with endless combinations of shades.

And for your active lifestyle...

Youngblood has created ARTISTE On The Go (sold separately). This speedy monocase holds any single tray from your ARTISTE palette. You can change colors as quickly as you change your mind! ARTISTE On The Go offers even more options with three additional Lip Shine colors (Devotion, Reflection, and Fantasy).

Brow ARTISTE

artisteFinally, a brow kit that's really a wow kit! With colors that brag staying power... and tweezers that actually work! All this wrapped up in an extremely hip, magnetic compact. Your brows never had it so good!

Each kit contains 2 shades (light and dark) of pressed brow powder, one wax, a luxury tweezer, and a dual-ended applicator wand/angled brow brush. And it's paraben-free!

Available in four shades: Auburn, Blonde, Brunette, and Dark.

Contact Info

Youngblood Mineral Cosmetics
4583 Ish Drive
Simi Valley, California, USA 93063

Toll Free 800.216.6133
Office 805.577.0102
Fax 805.577.0114
info@ybskin.com